November’s Featured Speaker: Joseph Marich, Jr.

logoNovember’s meeting will feature literary publicist Joseph Marich, Jr., founder and President of Marich Media (formerly Marich Communications). With an emphasis in consumer, entertainment, and literary publicity, he has worked in public relations for more than twenty years, planning and executing national and international campaigns for book launches, consumer products, special events, fund-raisers and openings in the theatre, art, fashion, television and film industries.

Representing author-director-producer, Michael Crichton (Jurassic Park, ER) for over 16 years until his untimely death in November 2008, Marich coordinated global media tours, personal appearances, and interviews for Dr. Crichton, working closely with his publishers in the U.S., as well as his international publishers throughout Europe.

Marich is also the author of the public relations book, Literary Publicity: The Final Chapter. It explains differences between media roles, and teaches readers how to view their product in the same manner as the media, then plan the most effective publicity plan accordingly. It includes tips on how to write for presentation, how to create the necessary collateral material for all types of media outlets, and how to get local, regional, or national media attention.

Join us on at 10am on Sunday, November 16th at Bridges Academy in Studio City.

Annual Dues in 2015

© Kmitu | Dreamstime Stock PhotosWhat’s romantic and under $5?

  • A paperback romance novel by one of LARA’s fabulous authors? Sadly, no (though they’re worth every penny).
  • A sexy thong from Victoria’s Secret? Nope.
  • Bottle of good champagne? Bwah-ha-ha-ha.

What is under $5 – still – is your average monthly LARA membership dues.

Although due to rising expenses, the Board of Directors has voted to increase the annual dues on January 1, 2015 to $48 per year (compared to the current rate of $40 per year), that’s still only $4 per month. Such a deal!

Meeting fees will remain at $5 per meeting.

Dues will be paid at your anniversary renewal date via the RWA website (for most members, in January).

You must be an active member of RWA to be eligible to join LARA or to renew your LARA membership.


Ready to renew? Click here!


Questions or concerns? Contact Beverly Diehl, LARA Treasurer, at: treasurer (at)

Holiday Romances with Alanna Lucas & Rick Bitzelberger

Once-Upon-a-Montana-Christmas-cover-213x300In October, we’ll hear from Alanna Lucas and Rick Bitzelberger on Writing Holiday Romances That Sell!

Holiday romance novels and novellas are a perennial favorite among readers. Publishers often release holiday anthologies, which can be a great opportunity for writers to get known or increase their fan base.

Come and learn about how to break into this exciting market from our next guest speakers! Join us at 10am on Sunday, October 19th at Bridges Academy in Studio City.

author-alanna-lucasAlanna grew up in Southern California. From an early age, she took an interest in travel. Over the years, she’s incorporated those experiences into her writing. Alanna is a member of the Romance Writers of America, East Valley Authors, The Beau Monde and Celtic Hearts Romance Writers.

rick_bitzenbergerRick Bitzelberger is a film and television writer and producer, known for Embrace of the Vampire (1995), Crazy for Christmas (2005) and Eddie’s Million Dollar Cook-Off (2003). Rick has been working with Informant Media since their inception. He likes to think of himself as the most dangerous development executive there is: Not only does he cover scripts, he writes them, too.